{"id":17349,"date":"2026-01-17T13:20:07","date_gmt":"2026-01-17T12:20:07","guid":{"rendered":"https:\/\/floreview.com\/valentijn-oproep-voor-floristen-samen-een-positieve-boodschap-verspreiden\/"},"modified":"2026-01-23T09:10:40","modified_gmt":"2026-01-23T08:10:40","slug":"valentijn-oproep-voor-floristen-samen-een-positieve-boodschap-verspreiden","status":"publish","type":"post","link":"https:\/\/floreview.com\/fr\/valentijn-oproep-voor-floristen-samen-een-positieve-boodschap-verspreiden\/","title":{"rendered":"Saint-Valentin : Appel \u00e0 Action pour les fleuristes : Unissons\u2011nous autour d\u2019un message porteur d\u2019esp\u00e9rance"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>Et vous, serez\u2011vous des n\u00f4tres\u202f?<\/strong>&nbsp;\u00c0 l\u2019occasion de la Saint\u2011Valentin, nous souhaitons porter haut un message lumineux c\u00e9l\u00e9brant les fleuristes et le pouvoir \u00e9motionnel des fleurs. Car&nbsp;<strong>derri\u00e8re chaque bouquet offert en ce jour symbolique se tient un fleuriste passionn\u00e9<\/strong>, dont le savoir\u2011faire donne vie aux sentiments que l\u2019on peine parfois \u00e0 exprimer avec des mots.<\/mark><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"673\" height=\"815\" data-id=\"17332\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Bloembinderij-Naudts.jpg\" alt=\"\" class=\"wp-image-17332\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Bloembinderij-Naudts.jpg 673w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Bloembinderij-Naudts-480x581.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 673px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"840\" height=\"1025\" data-id=\"17333\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Charlotte.jpg\" alt=\"\" class=\"wp-image-17333\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Charlotte.jpg 840w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Charlotte-480x586.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 840px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"377\" data-id=\"17334\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Florist-Vercamer.jpg\" alt=\"\" class=\"wp-image-17334\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Florist-Vercamer.jpg 672w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Florist-Vercamer-480x269.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 672px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"577\" data-id=\"17195\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/ai-1024x577.jpg\" alt=\"\" class=\"wp-image-17195\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/ai-980x552.jpg 980w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/ai-480x271.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"907\" data-id=\"17336\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Greenbox.jpg\" alt=\"\" class=\"wp-image-17336\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Greenbox.jpg 580w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Greenbox-480x751.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 580px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"667\" height=\"800\" data-id=\"17337\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/meander.jpg\" alt=\"\" class=\"wp-image-17337\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/meander.jpg 667w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/meander-480x576.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 667px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"562\" height=\"667\" data-id=\"17338\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Seda-2.jpg\" alt=\"\" class=\"wp-image-17338\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Seda-2.jpg 562w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Seda-2-480x570.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 562px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"646\" height=\"722\" data-id=\"17339\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Soren-en-Aymeric2.jpg\" alt=\"\" class=\"wp-image-17339\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Soren-en-Aymeric2.jpg 646w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/Soren-en-Aymeric2-480x536.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 646px, 100vw\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"818\" data-id=\"17340\" src=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/terra.jpg\" alt=\"\" class=\"wp-image-17340\" srcset=\"https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/terra.jpg 660w, https:\/\/floreview.com\/wp-content\/uploads\/2026\/01\/terra-480x595.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 660px, 100vw\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>La Saint\u2011Valentin est LE moment o\u00f9 les fleurs deviennent messag\u00e8res d\u2019amour, de connexion et d\u2019\u00e9motion. Mais derri\u00e8re chaque bouquet se trouve aussi un fleuriste qui, gr\u00e2ce \u00e0 son savoir\u2011faire, sa passion et son travail acharn\u00e9, rend tout cela possible.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Floreview lance donc une action collective pour la Saint\u2011Valentin afin de mettre en lumi\u00e8re les fleuristes et la force \u00e9motionnelle de leur m\u00e9tier.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Ce que nous vous invitons \u00e0 faire<\/mark><\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Partagez, entre le 1er et le 10 f\u00e9vrier, une photo ou une courte vid\u00e9o de votre travail de Saint\u2011Valentin ou de vos pr\u00e9paratifs.<\/strong><\/li>\n\n\n\n<li><strong>Montrez votre atelier, votre \u00e9quipe, votre processus de cr\u00e9ation ou un instant captur\u00e9 en coulisses.<\/strong><\/li>\n\n\n\n<li><strong>Ajoutez une br\u00e8ve phrase commen\u00e7ant par\u202f:<\/strong> <strong>\u00ab\u202fLa Saint\u2011Valentin, en tant que fleuriste, signifie pour moi\u2026\u202f\u00bb<\/strong><\/li>\n<\/ul>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Utilisez le hashtag:<\/strong> #Derri\u00e8rechaquebouquetdeSaintValentin Tag: @floreview<\/h6>\n\n\n\n<h6 class=\"wp-block-heading\">Floreview rassemble toutes les contributions dans un dossier en ligne d\u00e9di\u00e9 \u00e0 la Saint\u2011Valentin, les partage sur ses r\u00e9seaux sociaux et les relaie aupr\u00e8s de la presse.<br><br><\/h6>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong><strong>\u00c0 quoi ressemblera le COMMUNIQU\u00c9 DE PRESSE  ?<\/strong><\/strong><\/mark><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Communiqu\u00e9 de presse<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>Derri\u00e8re chaque bouquet de la Saint-Valentin se trouve un fleuriste<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alors que des millions de personnes c\u00e9l\u00e8brent l\u2019amour avec des fleurs \u00e0 la Saint-Valentin, des fleuristes passionn\u00e9s travaillent jour et nuit dans l\u2019ombre. Avec l\u2019action \u00ab Derri\u00e8re chaque bouquet de la Saint-Valentin se trouve un fleuriste \u00bb, Floreview, plateforme ind\u00e9pendante d\u00e9di\u00e9e \u00e0 l\u2019art floral, met en lumi\u00e8re les personnes qui se cachent derri\u00e8re les compositions florales et la puissance \u00e9motionnelle qu\u2019elles transmettent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Partout en Belgique, des fleuristes partagent des images et des t\u00e9moignages de leur semaine de Saint-Valentin : leur savoir-faire, leur cr\u00e9ativit\u00e9, leur travail d\u2019\u00e9quipe et l\u2019intensit\u00e9 \u00e9motionnelle qui accompagne cette p\u00e9riode exigeante. Floreview rassemble ces r\u00e9cits dans un dossier en ligne et rend ainsi hommage \u00e0 l\u2019ensemble de la profession.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour Floreview, la Saint-Valentin n\u2019est pas seulement un moment commercial : c\u2019est avant tout une p\u00e9riode essentielle pour les fleuristes locaux, le commerce artisanal et l\u2019expression de la force \u00e9motionnelle des fleurs.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">\u00ab MEDIAPITCH (MAIL) : \u00e0 quoi ressemblera le courriel adress\u00e9 \u00e0 la presse ? \u00bb <\/mark><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objet : Saint-Valentin \u2013 L\u2019histoire derri\u00e8re le bouquet<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c0 la Saint-Valentin, nous c\u00e9l\u00e9brons l\u2019amour avec des fleurs, mais nous pensons rarement aux personnes qui cr\u00e9ent ces bouquets et \u00e0 la puissance \u00e9motionnelle que les fleurs v\u00e9hiculent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette ann\u00e9e, Floreview rassemble les histoires et les images de fleuristes belges en pleine p\u00e9riode de rush. Un r\u00e9cit chaleureux, humain et visuel, qui met en avant leur savoir-faire, le commerce local et la passion qui anime leur m\u00e9tier.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nous serions ravis de savoir si ce sujet pourrait trouver une place dans votre couverture de la Saint-Valentin.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Dossier Saint-Valentin ou \u00e0 quoi ressemblera le dossier adress\u00e9 \u00e0 la presse ?<\/mark><\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Titre : Derri\u00e8re chaque bouquet de la Saint-Valentin se trouve un fleuriste<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Contenu :<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Introduction : La Saint-Valentin \u00e0 travers les yeux du fleuriste <\/li>\n\n\n\n<li>S\u00e9lection des contributions des fleuristes (NL &amp; FR)<\/li>\n\n\n\n<li>Citations &amp; courts t\u00e9moignages<\/li>\n\n\n\n<li>Photos des coulisses<\/li>\n\n\n\n<li>Conclusion : l\u2019importance du savoir-faire local et de la force \u00e9motionnelle des fleurs<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>Publication :<\/strong> FLOREVIEW + diffusion aupr\u00e8s de la presse<\/mark><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Et vous, serez\u2011vous des n\u00f4tres\u202f?&nbsp;\u00c0 l\u2019occasion de la Saint\u2011Valentin, nous souhaitons porter haut un message lumineux c\u00e9l\u00e9brant les fleuristes et le pouvoir \u00e9motionnel des fleurs. Car&nbsp;derri\u00e8re chaque bouquet offert en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":17375,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[813,407,405,406,230,1052],"tags":[],"class_list":["post-17349","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creaties-nl-fr","category-emotions","category-fleurs","category-inspiration","category-non-classifiee","category-symboliek-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Saint-Valentin : Appel \u00e0 Action pour les fleuristes : Unissons\u2011nous autour d\u2019un message porteur d\u2019esp\u00e9rance - Floreview<\/title>\n<meta name=\"description\" content=\"Voor Valentijn willen we met alle floristen een positieve boodschap verspreiden Achter elk Valentijnboeket staat een gepassioneerd florist\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/floreview.com\/fr\/valentijn-oproep-voor-floristen-samen-een-positieve-boodschap-verspreiden\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saint-Valentin : Appel \u00e0 Action pour les fleuristes : Unissons\u2011nous autour d\u2019un message porteur d\u2019esp\u00e9rance - 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